FOR IMMEDIATE RELEASE

HEM APPAREL ANNOUNCES SUMMER POPUP DATES

FORT SMITH, Ark. (June 6, 2017) – HEM Apparel, one of Arkansas’ first streetwear companies, will be launching a temporary popup store in July during The Unexpected and Peacemaker Music and Arts Fest.

HEM was started as a catalyst project by Baseline Collective to facilitate new ideas, fresh vision, and to create excitement for an upcoming generation in Fort Smith. The vision for HEM Apparel is to create an outlet for expression in men’s apparel, specifically focusing on smaller communities around the country. The popup will feature men’s street style apparel from New York, Atlanta, and Los Angeles; all available for purchase.

HEM PopUp Details:

July 26-30, 2017

13 North 10th Street

Fort Smith, AR 72901

The schedule will be as follows:

Wednesday, July 26, 2017

  • 10:00A – Shop Opens
  • 05:00P – Closed for Private Event
  • 06:00P – Shop reopens to the Public
  • 09:00P – Shop Closes

Thursday, July 27, 2017

  • 10:00A – Shop Opens
  • 04:00P – Happy Hour with Guest DJ (Free and Open to the Public)
  • 07:00P – Happy Hour Ends
  • 09:00P – Shop Closes

Friday, July 28, 2017

  • 10:00A – Shop Opens
  • 04:00P – Happy Hour with Guest DJ (Free and Open to the Public)
  • 07:00P – Happy Hour Ends
  • 09:00P – Late Night Guest Entertainment (Free and Open to the Public)
  • 11:00P – Shop Closes

Saturday, July 29, 2017

  • 09:00A – Shop Opens
  • 12:00P – Yeezy in-store Giveaway
  • 01:00P – Guest DJ
  • 06:00P – Shop Closes
  • 09:30P – Shop Opens for HEM After Dark Presented by Sodie’s
  • – Late Night Entertainment Artists (Announcement coming next week)
  • 01:00A – Shop Closes

Sunday, July 30, 2017 (Pending Available Inventory)

  • 10:00A – Shop Opens
  • 06:00P – Shop Closes
  •  

More details surrounding the HEM Launch Week and the company will be released over the next month, including Celebrities attending, Yeezy Shoe giveaway, Entertainment and DJ lineup, and HEM After Dark details. We invite you to view http://hemapparel.com for more information and follow us on Facebook and Instagram (@hem.apparel).

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